For some reason the cool thing to do during Super Bowl season is to give a 5 to 10 second teaser of a film’s 30-60 second long trailer. So basically we are getting a teaser for a trailer for a film. Got it? Good!
Later today we will get a 10 second preview of The Avengers thanks to their live twitter session, but currently we have the John Carter sneak peek along with a pretty cool contest the film is putting on.
If you noticed at the end, the mention of “The Journey to the Super Bowl Sweepstakes” and a website. During the airing of the 30-second spot, a code will be revealed. Viewers can then go to NFL.com/JohnCarter and input the code to be entered in the sweepstakes.
But what can one potentially win by entering this code? The Grand Prize is a trip for two to Super Bowl XLVII on February 3, 2013 in New Orleans, La. The trip includes a 5-day/4-night trip for the winner and guest to attend the game, two tickets to Super Bowl XLVII and access to Game Day hospitality at the stadium.
John Carter is a sweeping action-adventure set on the mysterious and exotic planet of Barsoom (Mars) and is based on a classic novel by Edgar Rice Burroughs, whose highly imaginative adventures served as inspiration for many filmmakers, both past and present. The film, directed by Academy Award®–winning filmmaker Andrew Stanton, tells the story of war-weary, former military captain John Carter (Taylor Kitsch), who is inexplicably transported to Mars where he becomes reluctantly embroiled in a conflict of epic proportions amongst the inhabitants of the planet, including Tars Tarkas (Willem Dafoe) and the captivating Princess Dejah Thoris (Lynn Collins). In a world on the brink of collapse, Carter rediscovers his humanity when he realizes that the survival of Barsoom and its people rests in his hands.
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